In 2016, West revealed via Twitter that he had fallen into millions of dollars’ worth of debt after launching his clothing brand, Yeezy, with his own money. The tweets have since been deleted.
In demanding creative freedom and curating elaborate fashion shows, West told BET he went $16 million in debt getting his line off the ground for its first “season.”
He has also rapped about giving money to friends and relatives against the advice of his frugal wife, Kim Kardashian West.
“My wife said, I can’t say no to nobody, and at this rate we gon’ both die broke / Got friends that ask me for money knowin’ I’m in debt, and like my wife said, I still didn’t say no,” West raps in the 2016 song “Saint Pablo.”